Cookie Policy

This Cookie Policy explains how Squibler Inc. ("Squibler," "we," "us," or "our") uses cookies and similar tracking technologies when you visit our website at www.squibler.io and use the Squibler writing platform (collectively, the "Service").

This policy should be read alongside our Privacy Policy, which explains how we collect, use, and protect your personal information.

1. What Are Cookies

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They allow the website to recognize your device and remember information about your visit, such as your preferences, login status, and browsing activity.

Cookies can be "first-party" (set by the website you are visiting) or "third-party" (set by a different domain than the one you are visiting). They can also be "session" cookies (deleted when you close your browser) or "persistent" cookies (remain on your device for a set period or until you delete them).

2. How We Use Cookies

2.1 Essential Cookies

These cookies are necessary for the Service to function properly. Without them, certain features of the Service would not work. They cannot be disabled.

• csrftoken (squibler.io) — Protects against cross-site request forgery attacks. Ensures that form submissions and requests originate from our website. Duration: 1 year.

2.2 Analytics and Performance Cookies

These cookies help us understand how visitors interact with the Service by collecting and reporting information about usage patterns. This data helps us improve the Service.

• _ga (squibler.io) — Google Analytics. Distinguishes unique users by assigning a randomly generated client identifier. Duration: 2 years.
• _ga_JKQQ9BP646 (squibler.io) — Google Analytics 4. Used to persist session state and track activity across pages. Duration: 2 years.
• Cloudflare Web Analytics (cloudflareinsights.com) — Privacy-focused analytics to measure site performance and visitor trends. Does not track individuals across sites.
• Trlution (tralut.squibler.io) — Analytics tracking cookie to measure site performance and visitor behavior. Duration: 1 year.

2.3 Advertising and Marketing Cookies

These cookies are used to deliver relevant advertisements and measure the effectiveness of our advertising campaigns. They may be set by us or by third-party advertising partners.

• _gcl_au (squibler.io) — Google Ads conversion linker. Used to store and track conversions. Duration: 90 days.
• _fbp (squibler.io) — Meta (Facebook) Pixel. Used to deliver and measure the relevance of advertisements on Facebook and Instagram. Duration: 90 days.
• _uetsid (squibler.io) — Microsoft Advertising / Bing UET. Session identifier for tracking conversions from Bing Ads. Duration: 1 day.
• _uetvid (squibler.io) — Microsoft Advertising / Bing UET. Unique visitor identifier for tracking ad performance. Duration: 13 months.
• MUID (bing.com) — Microsoft/Bing unique user identifier used for advertising and analytics. Duration: 13 months.
• MR (bat.bing.com) — Microsoft/Bing routing cookie used in conjunction with the MUID cookie. Duration: 7 days.
• test_cookie (doubleclick.net) — Google DoubleClick. Checks whether your browser supports cookies. Duration: 15 minutes.
• _ttp (tiktok.com) — TikTok Pixel. Measures and improves the performance of TikTok advertising campaigns. Duration: 13 months.

3. Third-Party Services

In addition to the cookies listed above, the following third-party services may load scripts and set their own cookies when you use the Service:

3.1 Google Tag Manager

We use Google Tag Manager (GTM) to manage and deploy marketing and analytics tags. GTM itself does not collect personal information, but it triggers other tags that may collect data as described in this policy.

3.2 Google Ads

We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns. You can opt out at adssettings.google.com.

3.3 Meta (Facebook) Pixel

We use the Meta Pixel to measure advertising effectiveness on Facebook and Instagram. You can manage your ad preferences at facebook.com/about/ads.

3.4 Microsoft Advertising (Bing UET)

We use Microsoft's Universal Event Tracking to measure conversions from Bing Ads campaigns. You can opt out via Microsoft Advertising opt-out.

3.5 TikTok Pixel

We use the TikTok Pixel to measure the performance of advertising campaigns on TikTok. You can manage your privacy settings at tiktok.com/privacy.

3.6 Cloudflare

We use Cloudflare for content delivery, security, and web analytics. Cloudflare may set cookies for security purposes and performance monitoring. Learn more at cloudflare.com/privacypolicy.

4. How to Manage Cookies

4.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options," "Preferences," or "Privacy" menu. You can block all cookies, accept only first-party cookies, delete cookies on close, or receive notifications when a cookie is set.

Please note that blocking or deleting cookies may affect the functionality of the Service. Some features may not work properly without essential cookies.

4.2 Opt-Out Links

• Google Analytics opt-out
• Google Ads opt-out
• Meta (Facebook) opt-out
• Microsoft Advertising opt-out

4.3 Industry Opt-Out Tools

• Network Advertising Initiative
• Digital Advertising Alliance
• European Interactive Digital Advertising Alliance

4.4 Do Not Track

Some browsers offer a "Do Not Track" (DNT) setting. We do not currently respond to DNT signals. For more information about DNT, visit allaboutdnt.com.

5. Cookie Retention Periods

• Session cookies are deleted when you close your browser.
• Essential cookies are retained for up to 1 year to maintain security and functionality.
• Analytics cookies are retained for up to 2 years to provide meaningful usage data.
• Advertising cookies are retained for up to 13 months in accordance with platform-specific policies.

6. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in applicable laws, or improvements to the Service. When we make material changes, we will update the date at the top of this page. We encourage you to review this policy periodically.

7. Contact Us